SPORTS MARKETING ASSOCIATION

SMA E-Board with Greg Byrne

The Sports Marketing Association (S.M.A.) works directly with Arizona Athletics and ASUA to market athletics' events to the U of A student body and the Tucson community. The club helps to promote each of Arizona's 19 NCAA Division-I sports, with particular emphasis on football, volleyball, men's and women's basketball, gymnastics, women's soccer, softball and baseball. S.M.A. members assist in volunteering during the game-day events as well as executing in-game promotions.

SMA on the UA Mall at College Game Day

In addition, the club is involved in numerous social events such as intramurals, group outings to network with sports executives, and receiving hands on experience volunteering with several professional teams.  Because of S.M.A.'s partnering with professional teams and organizations around the Phoenix area, club members have had the opportunity to volunteer for special events such as the Diamondbacks Fan Fest and the Accenture Golf Tournament.  To encompass all areas of marketing, S.M.A. has developed focus groups to hone in on specific areas of interest such as media, sponsorships, broadcasting, and event management to name a few.  While our goal is to become involved on campus through volunteering, S.M.A. also offers many internship opportunities to its members through Arizona Athletics and professional teams in the Phoenix area.  S.M.A. also has a tradition of holding a Sports Career Fair every year bringing in dozens of sports executives from around the area to network with our members and gain more information about job opportunities.  This club is perfect for students with a strong passion of working in sports and want hands on experience working a sporting event or networking with sports executives.  For more information you can click the link below to access our Facebook account, or you can follow us on twitter at Uofa_sma.

Click here for more information on S.M.A. 

SMA helping out at the Arizona Diamondbacks